Dean & Neale-Abs & Nutrition Part 3 - Get the Edge Watch Now!

Dean and Neale both experts in the field of body building - Will show and tell you how to eat and train with a special emphasis on your abs!

NPA Mike Williams Classic & Pro-Am -Now Showing Promo.

NPA Mike Williams Classic & Pro-Am Now Showing on the Active Channel!

Amazing talented and dedicated bodybuilders showing off their top form!

Dean Ash - Celebrity Trainer and Bodybuilder

Born in Johannesburg, SOUTH AFRICA Dean has always enjoyed sports. From a young age represented his school, club and even his province playing football, softball, cricket and kickboxing.

Fitness was a part of his everyday life but in Johannesburg at that time so was violence and crime. Dean grew up being very knowledgeable about street activity going on around him. Half way through senior school he abandoned formal education but later returned to technical college and completed a trade engineering apprenticeship as a tool maker (qualified with a distinction) and then went onto complete a CNC Programming course.

After Dean and his girlfriend became victims of a hijacking & kidnap, as a young professional he decided that life had to be better on ‘the other side’ and decided to back pack through Europe, ended up in the UK and stayed.

Dean says:



"With the gym being my second home and my life revolving around people and fitness I started my own personal training company and have trained various athletes and sports persons and helped them to achieve their goals"


Dean is hungry to achieve, bettering himself with every competition he participates in. To date Dean has achieved the following:


UKBFF LEICESTER LIGHT HEAVY WEIGHT 2010 3RD PLACE UKBFF GRAVESEND KENT HEAVY WEIGHT 2010 2ND PLACE UKBFF GRAVESEND KENT HEAVY WEIGHT 2010 BEST POSER.


UKBFF GRAVESEND KENT HEAVY WEIGHT 2009 2ND PLACE (QUALIFY FOR UKBFF BRITISH FINALS OCT 2009)


SOUTH AFRICA MR SEDIBENG HEAVY WEIGHT 2009 1ST PLACE (QUALIFY FOR MR SOUTH AFRICA 2009)


SOUTH AFRICA MR SEDIBENG OVERALL 1ST PLACE

UKBFF GRAVESEND KENT HEAVY WEIGHT 2008 1ST PLACE (QUALIFY FOR UKBFF BRITISH FINALS OCT 2008)


LOS ANGELES MUSCLE BEACH NOVICE HEAVY WEIGHT 2008 1ST PLACELOS ANGELES MUSCLE BEACH NOVICE OVERALL 2008 1ST PLACELOS ANGELES MUSCLE BEACH OPEN HEAVY WEIGHT 2008 1ST PLACELOS ANGELES MUSCLE BEACH OPEN OVERALL 2008 1ST PLACELOS ANGELES MUSCLE BEACH BODY 2008 1ST PLACE

NAC British Open 2007 5TH Place, Tall Class (Qualfied for NAC Universe 2007 in Germany Dec 1st 2007)


UKBFF BRITISH FINALS 2007 5TH PLACE FIRST TIMERS

UKBFF SOUTH EAST PORTSMOUTH 2007 1st Place FIRST TIMERS (Qualify For UKBFF British Finals Oct 2007)


Click here: www.lamuscle.com/world/sponsors/athlete/Dean_Ash

Louise Rogers - Miss Great Britain Figure/Bodyfitness Champion

Louise Rogers has joined our ever growing Sponsorship Team. Here is her profile:

"Hi everyone!
Let me introduce myself…..

My name is Louise Rogers and I’m an IFBB Professional Figure competitor representing the UK. I’m also an ex Miss Great Britain Figure/Bodyfitness Champion.
I have been a qualified personal trainer and sports therapist for 8 years and built up my knowledge and experience over this time… I have competed just three times to reach my goal of professional status in my chosen sport.

Aside from competing in fitness and personal training I also work as a presenter for The Active Channel on Sky 281. The shows I present focus on weight training for women, although at times viewers are also led through my competition journey – so that they’re able to watch me take shape as the weeks progress.

In terms of my training and background, I began athletics training years ago when I was in school. I was always talented at sports, particularly sprinting and hurdling. However when I left school I began attending the gym with my sister, simply going along and spending time on the stepper whilst my sister did her work out. From this point on I became quite interested in gym training and whilst at university I trained to be a fitness instructor and personal trainer. After I had completed my qualifications in personal training I began working at a local bodybuilding/power lifting gym and I was paired up with a colleague that was training for strong man events. I must admit at the time I thought this was an unusual pairing! However he introduced me to weight training and after a few months I switched to strength training and bodybuilding, and almost completely removed cardio from my work outs.

After several years of training with weights I had developed a shapelier body and I became interested in Figure/Bodyfitness competitions. I had seen them featured in many fitness magazines and I remember seeing the likes of figure competitors like Monica Brant and thinking wow that would be a fantastic competition to try, plus an amazing look to try and aim for.

So… in 2008 I did my first competition and won, whilst also becoming British Champion in the same year! I then qualified to compete for the UK at the IFBB World Championships in Lake Como, Italy. It was at this competition I won my IFBB Pro card. I am now preparing to compete in the professional league in America.

In terms of other interests I like all sorts!!!! I really enjoy going out socialising, clubbing and for meals.. particularly Indian and Thai food! I love this! I also enjoy writing, studying, training my PT clients, going to the beach, seeing my family happy, cinema, shopping for shoes!! Plus I like taking my Chihuahua (Cindy) out to play! She’s a little darling.. although I won’t let her lift dumbbells yet… I also enjoy helping other people with their goals, especially when they have the same passions as me.

In short, I love fitness and I work hard and play hard!"

Checkout more remarkable pictures of LA Muscle sponsor, Louise Rogers and her OUTSTANDING physique.

Click here to see more: http://www.lamuscle.com/search/index.php?commit=1&search=louise+rogers